LOCAL MEDICAL SEO MARKETING PROVIDER SEO SERVICES

Local SEO Expert with Over 20 Years of Proven Results

I Maximize Your Online Visibility and Help You

Get More Patients

Healthcare Marketing strategies

Local Healthcare SEO success stories

multi-state healthcare system

east coast multi-state healthcare system

115,000+

Increase in local search impressions

Management & Optimization of Enterprise GBP

Management and Optimization of Google Business Profiles for large-scale, multi-location healthcare facilities (Urgent Care, Surgery Centers) across 80+ directories.

• Visibility Surge: Increased local search impressions by over 115,000+.

• Direct User Engagement: Drove over 15,000 direct user actions (calls, driving directions and website clicks)

Local SEO and GBP Strategy for Health Network

Consulted on and executed Website SEO and Google Business Profile optimization for medical facilities (Hospitals, Urgent Care, and Outpatient Centers) and optimized content for specific treatments and conditions.

• Growth Results: Drove a 1419% increase in clicks, a 734% increase in organic impressions, and a 293% increase in website traffic.

1419%

Increase in clicks from organic traffic

Healthcare SEO Keyword Research

I conduct detailed healthcare SEO keyword research to ensure your medical practice is easy to find online. By finding the exact search terms patients use when looking for care, I can optimize your website content and Google Business Profile so more patients can discover, trust, and engage with your services both online and in-office.

Local Medical Review Generation

My Local Medical Review Generation services help your healthcare business build trust online. I make it easy for happy patients to leave positive reviews on your Google listing and website. Regular new reviews help your practice show up higher on Google Maps and in local searches and attract long-term patients.

Local Social Posting on Google & Apple

Updating your Google Business Listing and Apple Business Connect regularly keeps your healthcare facility visible to local patients. Sharing news, special offers, new services, care options, and health updates gives reasons to engage, call, or visit, while also signaling to search engines that your healthcare facility is active and current.

Local Healthcare SEO Consultant

As a Healthcare SEO Consultant, I help your practice get discovered by the people most likely to become your patients. Optimizing your Google Business Profile is essential for ranking locally and being found by nearby searchers. This helps increase website visitors, calls, foot traffic, and new patients while positioning you as the top choice in your area.

Kristen Sanchez

Century Communities project

You would be lucky to have Tracey on your team! We worked together on a large-scale project, and she was knowledgeable, decisive, and a wonderful team member! And, she has a great sense of humor. If you want your SEO project done right, hire Tracey!

happy LOCAL SEO recommendations

Chris Pace

Banner Health

Tracey is an expert at digital marketing and we were fortunate to have her on the team. In her time with Banner she was able to optimize our Google listings, make huge improvements in our Apple Business listings, and make key improvements in our Yext platform. I would recommend Tracey for any position that allows her to demonstrate those technical skills and make huge strides toward an improved digital presence.

Patrick Knauer

Banner Health

First and foremost, Tracey is a pleasure to work with. She's very committed to her work and approaches projects with skill, craft and an experienced hand. What I most enjoyed about working alongside Tracey was her relentless pursuit of perfection. She understands that by doing 1,000 little things properly, big results will follow. Tracey is also a very good communicator and prepares in advance with visuals, data and examples so that her audience can easily follow and understand. Highly recommend as part of any digital marketing team.

Free Video Local Medical & SEO Audit

Limited Spots Available

Hi, I’m Tracey Poland! Get a real-time video local SEO audit of your healthcare facility’s website and Google Business Profile. You’ll have the chance to ask questions and walk away with actionable insights to attract more patients in your area today.

Reserve your spot now!

Google Business Profile Management

A Google Business Profile (GBP), formerly Google My Business (GMB), is one of the most powerful tools for healthcare facilities. Optimizing your profile can improve local medical SEO, hospital SEO, and provider SEO, helping more patients find your practice and grow your online presence.

When your healthcare listing is set up and optimized correctly, it helps your local marketing by:

• Letting your facility appear higher in Google Maps (the map pack)

• Showing up in “near me” search results for medical services

• Making it easier for patients to find and choose your practice

A complete, data-driven profile with accurate information, photos, services, and patient reviews:

• Builds trust and authority in your local community

• Increases your facility’s reach

• Improves your chances of ranking higher than competitors

Google Business Profile optimization

• Set up or optimization of your GBP with accurate facility details

• Selection of the best-performing categories & attributes

• Optimized facility description with localized healthcare keywords

• Adding services, care options, programs, or appointment booking links

• Development of Q&A or Frequently Asked Questions

• Photo and video recommendations for patient engagement

Google Business Profile services

• Monthly Google Business Profile tracking and reporting*

• Major directory submissions*

• Strategies for generating and responding to patient reviews*

• Ongoing inbound marketing updates with Google and Apple posts, offers, and health care updates*

Local doctor & Medical Website SEO

Local SEO solutions help your healthcare facility, doctors, and providers show up when potential patients are searching for care in your area.

For the best results, your website should match the information on your Google Business Profile and your profile should reflect exactly how patients search for the services, care options, and providers you offer. This makes your facility a trusted resource for your community and helps build the foundation of what Google values including one of the biggest ranking factors, E-E-A-T, which stands for Experience, Expertise, Authoritativeness, and Trustworthiness.

My Local Website SEO services ensure your site is optimized for the right keywords, easy to navigate, and structured so that both search engines and patients can find and understand your healthcare facility, providers, and services. This strategy also helps improve visibility in Google snippets and AI-powered search results.

search engine optimization Services for Healthcare:

• Keyword Research providers, services and medical content

• On-page SEO for homepage, provider profiles, and service pages

• Optimization of meta titles, descriptions, headings, and internal links

• AI SEO and AI Overview Strategies

• Industry Citation Strategies - consistent NAP (Name, Address, Phone)

• Off-page/Off-site SEO and ongoing Local Link-building Strategies

• Localized Healthcare Blog Content Strategies for branding and patient education

• Competitor Analysis

• Enhanced Search Visibility with Medical Schema Markup & Alt Text -

• Conversion Rate Optimization and A/B Testing

• Recommendations for incorporating patient reviews, photos, and posts

• Technical SEO Checks to improve site speed and mobile-friendliness

• HIPAA-compliant Content Guidance

• Monthly Local SEO Reporting

doctor seo & healthcare website local seo pricing

I create SEO strategies for practices and healthcare organizations, and medical offices of any size and number of locations, optimizing single-page and multi-page websites, content, services, and offerings to achieve your goals within your budget, needs, and timeline.

Website Local SEO
Pricing

Starting at: $ 1000

Google Business Profile
setup Pricing

Starting at: $ 500

*Additional fees apply

Healthcare Local SEO & dr SEO
Frequently asked questions

What is healthcare SEO and why does my practice need it?

Healthcare SEO helps your medical practice or healthcare facility show up higher in Google when patients search for care nearby. It makes it easier for new patients to find your services and book appointments.

How can local SEO help my medical practice attract patients?

Local SEO makes your practice easy to find online and in local searches. Optimizing your Google Business Profile, website, services, and provider pages helps more patients call, visit your website, or schedule appointments.

Can doctor SEO work for a single-doctor practice or a large healthcare network?

Yes. SEO for healthcare services can be customized for any size practice. Single-doctor clinics can focus on local keywords and reviews, while large healthcare networks can optimize multiple locations, providers, and specialty services to reach more patients.

How do I optimize my Google Business Profile for a medical practice?

Include accurate facility information, select the right categories, list your services and specialties, add provider names, photos, and health updates, and encourage patient reviews. Your website content should match what is used on your local listing.

How do I choose keywords for medical SEO?

Use words that patients actually search for locally, including your medical practice and "nearby" or "near me". Include these in your website, service pages, and Google Business Profile or business listing.

How can individual doctor profiles improve local SEO?

Each provider should also have a page with their specialties, education, and credentials. This helps patients find the right doctor and helps search engines understand the services your practice offers.

What is medical schema markup and why is it important?

Medical schema markup in Healthcare SEO is code added to your website that tells search engines about your services, providers, and procedures. Using schema, along with accurate categories and service listings, can improve your chances of showing in rich results, Google snippets, and AI overviews.

How do patient reviews impact my local SEO ranking?

Reviews are one of the top factors for local SEO. Positive reviews build trust with patients and show Google that your practice is active and credible. Responding to reviews regularly also helps improve your local ranking, and it should be one of your top priorities.